April 8, 2015

Omi’s “Cheerleader” Hits America

JAMAICAN POP STAR OMI DEBUTS NEW VIDEO FOR SMASH GLOBAL HIT “CHEERLEADER (FELIX JAEHN REMIX)” 

SIZZLING “CHEERLEADER (FELIX JAEHN REMIX)”

BECOMES GLOBAL PHENOMENON; TRACK BREAKS STREAMING RECORDS WHILE HITTING #1 ACROSS MULTIPLE TERRITORIES

International pop star OMI, hailing from Jamaica, has brought his global smash hit “Cheerleader (Felix Jaehn remix)” to the U.S., releasing a brand new video today for the hit single.

Check out the video, directed by Lenny Bass, HERE.

“Cheerleader (Felix Jaehn Remix)” has proven to be a worldwide smash. Praised for its tropical house sound by GQ UK, the song is amongst the Top 10 most streamed tracks globally, breaking the all time streaming record in France with 1.3 million streams in a single week while also breaking streaming records in Germany and Holland. Overall, “Cheerleader (Felix Jaehn Remix)” has garnered more than 100 million total Spotify streams, has reached #1 on Spotify in 9 markets, and has seen combined YouTube views of over 40 million. The track, named one of “16 Tracks You Need in Your Life Right Now” by THE FADER, is also currently #1 on the worldwide Shazam chart, has hit #1 on the Shazam chart in 8 markets and has soared to #1 on Hype Machine.

In addition to the impressive streaming numbers, “Cheerleader (Felix Jaehn Remix)” has hit #1 on iTunes in 18 markets and has hit #1 on the Official Singles Charts in Switzerland, Australia, Austria, Germany, The Netherlands and Sweden, where it remained at the top of the chart for nine consecutive weeks. OMI proceeds to chalk up gold and platinum milestones with the captivating single, with gold certification in Germany, Italy, Switzerland and Norway and platinum certification in Denmark, Australia (3X) and Sweden (5X), locking down 2015 as one of pop music’s most compelling global breakthrough success stories. 

It’s been a breathtaking ride for the affable singer/songwriter, who hails from the rural Jamaican parish of Clarendon, located right outside of Kingston.  Growing up with a passion for music and art, he met Jamaican music mentor/producer Clifton ‘Specialist’ Dillon in 2009, and the two formed a special creative relationship, with Dillon (Shabba Ranks, Patra, Alborosie, Ky-mani Marley) setting up OMI with his own studio in Kingston.  “Cheerleader” was originally released in 2012, taking off in Jamaica and Hawaii first.  In 2014, a cleverly understated reworking of the track produced by Clifton ‘Specialist’ Dillon and remixed by Felix Jaehn infused the track with its tropical house sound and helped power the momentum that has made the song a global phenomenon. 

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