Franke Previte – 10.1.10

Mike Ragogna: What advice do you have for new artists that are coming into the field right now?

Franke Previte: A new artist is obviously in a new era of the record industry, and it’s probably harder now than ever before to get a record deal. So, I would say it’s all about the song. Write a great song, get it on YouTube or Facebook, get the song heard, and generate a fan base. As soon as you can get some kind of a fan base where a record label can see selling twenty-thousand copies, they might give you some seed money to go in and do some work. It’s so hard now with all the download stuff and pirating that record labels are so shy of giving out spec money for new artists. So, you almost have to create your own little label and create your own buzz so they don’t have to do so much work. Then, if the song is strong enough, it will get heard. The truth of that is “…Time Of My Life” because it had nothing but the fans.