February 19, 2015

British Music Embassy Meets SXSW

The British Music Embassy

Announces Official SXSW Events

“Year after year, the British takeover of Latitude 30 makes it one of best venues of SXSW.” – Austin 360

The British Music at SXSW Partnership is very proud to announce its evening programming at The British Music Embassy during SXSW. The BME is very pleased to welcome back regular hosts Huw Stephens and The NME who’ve programmed shows at the venue for a number of years now. Also returning are BBC Introducing with a showcase hosted by Steve Lamacq and Huw, and Ben Sherman return with a stellar Thursday evening line up. Newcomers this year are tastemakers Blackjack London who have put together a fantastic and eclectic friday night show for us.

The venue is co-funded by a range of creative industry entities accross the nations and regions of the UK including AIM, BBC Introducing, Ben Sherman, Cerdd Cymru : Music Wales, Creative Scotland, Generator NI, PRS for Music, PRS Foundation, UK Trade & Investment and Welsh Government.

Daytime programming to be announced next week.

LISTEN TO THE BRITISH MUSIC EMBASSY PLAYLIST ON SPOTIFY

TUESDAY MARCH 17
HUW STEPHENS and CERDD CYMRU : MUSIC WALES PRESENTS

The British Music Embassy @ Latitude 30

(Official SXSW Showcase)

8pm – 2am

Until The Ribbon Breaks 
Catfish & The Bottlemen
 
Shura
 
Kate Tempest
 
East India Youth
 
The People The Poet

_____________________

WEDNESDAY MARCH 18
BBC INTRODUCING and PRS FOR MUSIC FOUNDATION PRESENTS

The British Music Embassy @ Latitude 30

(Official SXSW Showcase)

8pm – 2am

Spring King 
Little Simz
 
Jack Garratt
 
SOAK
 
Gengahr
 
Blossoms

_____________________

THURSDAY MARCH 19
BEN SHERMAN and UK TRADE & INVESTMENT PRESENTS

The British Music Embassy @ Latitude 30

(Official SXSW Showcase)

8pm – 2am

Public Service Broadcasting 
Carl Bârat & The Jackals
 
Circa Waves
 
Black Rivers
 
Dry The River
 
Huntar

_____________________

FRIDAY MARCH 20
BLACKJACK LONDON and AIM PRESENTS

The British Music Embassy @ Latitude 30

(Official SXSW Showcase)

8pm – 2am

Rival Consoles 

Boxed In 

Ghetts 

Only Real 

Juce 

Charlotte OC

_____________________

SATURDAY MARCH 21
NME and PRS FOR MUSIC PRESENTS

The British Music Embassy @ Latitude 30

(Official SXSW Showcase)

8pm – 2am

Girl Band 
Hector Bizerk
 
Happyness
 
Hinds
 
Ultimate Painting
 
Honeyblood

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